Cebu, Philippines: Zerothreetwo, a clothing company based in Cebu, is proud to announce a collaboration with 22 Tango Records, an indie record label based in Cebu. The fruits of the collaboration will be a series of shirts inspired by local musicians. The first shirt is from a Wonggoys song called, Chase the Girl or Rule the World. The second shirt is from The Labrats song called, Dance Away.These shirts are available in Republik in Banilad Town Centre, American Blvd in SM City Cebu, Hip Street in Ayala Center Cebu, The Assembly in JY Square and in 22 Tango Records gigs.
This collaboration matches what both organizations are aiming to achieve. According to Cattski Espina, 22 Tango Records’ MusicPreneur, Zerothreetwo has an existing merchandise line that beautifully centers on Cebu as a culture. We’re doing the same thing but focusing on music. We want to cultivate a local music loving culture – and this collaboration and campaign will definitely help send a strong message. Both our advocacies in building local culture and art are at the forefront of our businesses. It’s just right that we’re doing this."
To showcase the first 22 Tango Records x Zerothreetwo Collection, a lookbook was created:
-Kurt Fick, noted photographer and singer, photographed the lookbook.
-Darleen Hopkirk and Jayneil Louise Enriquez donned the clothing.
-Bonito Gimarino designed the shirts.
About Zerothreetwo:
Zerothreetwo is a clothing and media company specializing in spreading the good stuff. Founded in 2011, Zerothreetwo started as a simple blog that evolved over the years to include a clothing line. The brand continues to grow its community by connecting to like-minded people through their website and new clothing releases. Zerothreetwo.com is one of the most visited websites in Cebu
Editor's Note: This article was provided by Carlo Villarica of Zerothreetwo.
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